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The Digital Mass Media program prepares you for a career in audio, video, or multimedia production. You will learn to effectively design and deliver a clear message using a variety of digital formats.
Develop a broad knowledge of the digital media industry and gain entry-level skills in:
You may choose to focus your coursework in video, audio, or multimedia design.
In video courses, you will advance your video production, design, scripting, and editing skills. You will also develop special effects and motion graphics and learn various styles of production.
In audio courses, you will learn audio production, sound mixing and mastering, sound quality, editing, and miking for live and studio recordings.
Portfolio: Throughout the program, you will develop audio, video, and multimedia projects to create a digital portfolio. You will have the opportunity to have your portfolio reviewed by industry professionals.
Industry Technology and Software: Use the latest technology in the industry as you develop your projects, including but not limited to still and video cameras and lenses, stabilization devices, camera cranes and dollies, camera rigging, lighting, wireless and studio microphones, green screens, studio switches, and sound mixing boards. Learn industry standard software including Adobe Creative Cloud.
Field Trips: Visit advertising agencies, television and video production studios, audio recording studios, and film festivals to learn how your skills and knowledge can be applied in a variety of work environments.
If you plan to transfer, work closely with a program advisor to ensure courses transfer and you meet program requirements.
This program qualifies for the Future Ready Iowa Last-Dollar Scholarship and will pay up to 100% of your tuition.
Students must apply for and be awarded the Last-Dollar Scholarship.
Prior to teaching at Hawkeye, Nierling spent 21 years as a professional photojournalist and newspaper photography editor. Nierling began his career at The Daily Iowan in Iowa City before moving on to The Ottumwa Courier and then spending 18 years at The Waterloo-Cedar Falls Courier. He started teaching Professional Photography courses at Hawkeye full time in 2005 and has been instrumental in building the Digital Mass Media program that launched in 2013.
Read more of Dan's bio.
The world has gone digital, and you make a career for yourself by training in audio, video, or multimedia production. At Hawkeye, you'll use high-tech equipment and have access to top-notch facilities and instructors, while learning the basics of shooting, producing and editing content in a variety of digital formats. Check out the video to learn more!
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Suggested Sequence of Study and Cost
See the Suggested Sequence of Study for the full list of courses, cost, and additional course details.
You have completed the Digital Mass Media Associate of Applied Arts (AAA) degree program. Check out the Computers and Technology continuing education courses to keep up to date in your profession.
Graduates have found work in many environments, including agencies, small businesses, companies, and media outlets working as:
Source: 2021 Iowa Wage Report, Iowa Workforce Development
The following is a partial list of employers who have hired graduates from this program:
Digital Mass Media students directed and produced Maddie Poppe's "Not Losing You" music video! Photo courtesy of Ty Bellfy
You can check the status of your application by logging into your Admissions Account.
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