Would you like to maximize your reach on a minimal budget? This class is intended for small businesses, non-profits, and even personal cause groups who do not have a large budget to spend on social media ads. Explore social media marketing concepts, the various platforms available for use, and how they work together or against each other. Discover how to draw traffic to your website using appropriate SEO practices to compliment your social media marketing strategy. Learn options for automation as well as no-cost options for DIY methods to post regularly. In the final class, you will develop a personalized marketing strategy for your needs. Time will be available for one on one with the instructor, as well as group work in building your strategy, networking plan, and content calendar.
Pre-registration required.
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Tags
- continuing ed business & professional development
- continuing education