The Marketing Management program equips students with the competencies to enter mid-management marketing positions. Students learn essential skills for a successful career in today’s fast-paced business environment and study marketing activities, management functions, decision-making skills, sales, merchandising, human resources, and promotions management. Courses feature an emphasis on the application of computer technology and communication.
Transfer between Marketing Management and Business Administration is common. Graduates may transfer with junior standing to Wartburg College, Mount Mercy University, Upper Iowa University, or other private academic institutions. For more information, contact a program advisor.
Black Hawk Hall 101
Black Hawk Hall 206
Cynthia Bottrell, Ph.D.
Grundy Hall 266